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The Process
3 Steps to Copy That Gets Better Results


 Clarify Your Message
 Create Effective Copy
 Attract More Clients

Finding the Right Words
Doesn't Have to Be Complicated

I'll guide you through a step-by-step process that
helps you clarify your vision and your message. 

We'll work together to develop copy that is clear, simple
and reaches the people you love working with.






Stage One: 
Clarify Your Brand Message

  • Explore your project goals and vision
  • Clarify the details of your offer
  • Identify your ideal customer
  • Craft a compelling one-liner
  • Develop foundational brand messaging



Stage Two:
Create Copy That Connects

  • Finalize brand message and story
  • Determine website header and tagline
  • Create simple, actionable website copy
  • Arrange copywriting into wireframes
  • Advise on testimonial and photo placement





Stage Three:
Attract More Clients

  • Develop or update a sales pages
  • Create a lead magnet
  • Write an email series
  • Assure message consistency throughout
  • Advise on sales launch strategy

Running a business is hard work.
Writing your own copy is even harder.

Explore how partnering with a copywriter can help
you take your business to the next level faster.

Schedule Your Free Discovery Call


Copyright Pam Paulick